Women's World Cup- FIFA decided to pick Visit Saudi as 2023 sponsor.

FIFA has now announced that the 2023 Women’s World Cup will be sponsored by Visit Saudi. FIFA President Gianni Infantino said, “This is a momentous occasion for FIFA and women’s football. We are proud to partner with Visit Saudi in bringing the world’s biggest celebration of women’s sport to the Middle East for the first time”.

Visit Saudi is a leading regional tourism initiative that seeks to develop and promote Saudi Arabia as an attractive tourist destination in the region and beyond. FIFA will work closely with Visit Saudi to ensure that the highest standards of safety, security and equality are upheld throughout tournament preparations, allowing women’s footballers and fans to experience a unique FIFA World Cup in Saudi Arabia.

The 2023 FIFA Women’s World Cup will be a historic event that celebrates the progress of women’s football and its potential to inspire generations of girls and young women around the world. FIFA is committed to using the power of sport to drive social change and promote gender equality.

FIFA will continue to work with its partners, Visit Saudi and the FIFA Women’s World Cup 2023 Local Organizing Committee, to ensure that football remains a powerful force for good around the world.

This marks a major milestone for FIFA and will help further develop women’s football in the region by providing a platform to showcase the sport, attract more players and fans, and ultimately grow FIFA’s commitment to making football for everyone. FIFA is excited to continue this journey with Visit Saudi in the lead up to FIFA Women’s World Cup 2023.